The world’s first virtual fence for grazing animals

Nofence grazing technology is a GPS-based virtual fencing system. It uses audio warnings and a potential electrical stimulus to keep livestock in a designated pasture.

At a glance

  • Virtual fencing system for enclosing livestock without physical barriers
  • Simple app for setting parameters and monitoring animals
  • Collars warn animals when leaving designated pasture

Although there are vast areas of grazing land, these are often underutilised due to labour intensive and costly management methods, which often involve physical fences or other barriers.

Additionally, too many grazing animals are fed while separated from their natural environment. This prevents them from satisfying their natural behavioural needs, thereby affecting animal welfare.

Cow with a view

Virtual fencing

Nofence grazing technology is a brand new, GPS-based virtual fencing system that removes unnecessary barriers to resource utilisation.

The Nofence system consist of collars with transmitters that connect each animal to an app. With the help of the app, farmers define the boundaries for their pastures using a smartphone or tablet, and can change these boundaries without difficulty.

To keep animals in their designated pasture, the system uses audio warning signals, as well as a light electrical impulse. Individual animals can also be tracked via GPS using the app, making them easy to locate and monitor.

This makes it simple to manage livestock in a way that maximises resource use while fulfilling animals’ natural behavioural needs.

Illustration of Nofence system

Concrete benefits

The Nofence virtual fence could dramatically improve utilisation of pasture resources. It also enhances animal welfare by giving livestock access to varied pastures and keeping them out of potentially dangerous areas.

Tracking individual animals means farmers can monitor the well-being of each animal. The monitoring even provides useful grazing data for meat and milk production.

Moreover, better management of ruminant animals increases soil life and soil health. Integrating properly managed livestock into cropping systems can reduce the use of synthetic fertilisers, fungicides, pesticides and herbicides.

Market potential

The global market for Nofence’s technology is 2 500 000 000 animals – cattle, sheep and goats. Currently, the company’s serviceable market is 0.5 per cent of the total global market, but this share will increase in the coming year.

Nofence was founded in 2011 by entrepreneur and goat farmer Oscar Hovde Berntsen. It currently has 400 customers across Norway.

Sheep in field with Nofence system

Get in touch

Erik Harstad
Erik Harstad
CEO
+47 975 38 749
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Company info

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Nofence AS
Evjevegen 8, NO-6631 Batnfjordsøra,Norway
+47 483 86 488
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