If you are unsure about how to phrase something, think about how you would explain it to a teenager of average intelligence. He or she will understand something if it is explained simply, but has a short attention span.
If you are unsure about how to phrase something, think about how you would explain it to a teenager of average intelligence. He or she will understand something if it is explained simply, but has a short attention span.
For more detailed guidelines we recommend The Economist Style Guide and BBC Style Guide.